Jaguar raised eyebrows the world over with its brand refresh earlier this month. It was seen as totally out of character for the 89-year-old British luxury marque, thanks to minimalist typography in its new logotype, and vibrant imagery featuring contemporary choreography and avant garde fashion. The company's now unveiled a fresh concept car to usher in its new design direction, and now it's all starting to make sense.Continue ReadingCategory: Automotive, TransportTags: Car, Jaguar, Electric Vehicles, Concept Cars
Jaguar boldly ventures in a new direction with its Type 00 concept
Posted by ArielTechGeek 101 days ago (https://newatlas.com)
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